The market is flooded with suppliers who fail to maintain consistent quality standards,leading to consumer dissatisfaction and health concerns
Our premium wheat is sourced from the best farms, meticulously cleaned, and sorted to ensure top quality. Ideal for a variety of culinary uses, our wheat is known for its purity and nutritional value.
Our finely milled Maida flour is perfect for baking and cooking, offering a smooth texture and excellent consistency. It is ideal for making bread, cakes, pastries, and other baked goods.
Also known as semolina, our Sooji is coarsely ground wheat that is perfect for making a variety of dishes,including upma, halwa, and various traditional sweets. Our Sooji is known for its fine texture and rich taste.
Our traditional stone-ground whole wheat flour, Chakki Atta, retains all the essential nutrients and fiber, making it a healthier choice for consumers. It is perfect for making soft and nutritious rotis and chapatis.
Our wheat bran is a by-product of milling that is rich in dietary fiber and essential nutrients. It is ideal for use in health foods, cereals, and animal feed, promoting digestive health and well-being.
At Devdhar, we prioritize quality above all else.Our stringent quality control measures are implemented at every stage of production,from sourcing raw materials to the final packaging.
Our commitment to hygiene is unwavering. We operate state-of-the-art processing facilities that adhere to ISO 22000:2018 standards, which certify our robust food safety management systems..
We believe in complete transparency. Consumers today want to know where their food comes from, and we provide full traceability for all our products.
Health and nutrition are at the core of our product development. Our wheat products retain essential nutrients and fiber, promoting better health and well-being
– Demographic Segmentation: Age: 25-55 years. Income: Middle to high income. Family size: Medium to large households.
– Geographic Segmentation: Urban and semi-urban areas.Primary focus on regions with high demand for quality food products.
– Urban households and individuals with a preference for highquality, nutritious food products.
– B2B clients such as restaurants, hotels, and food manufacturers seeking reliable suppliers of premium wheat-based products
“Devdhar Multi Product Pvt. Ltd. offers premium,hygienically processed wheat products that prioritize quality, nutrition, and sustainability, ensuring a healthier and more trustworthy choice for consumers.”
By 2020, the wheat market was forecasted to be worth around 1.7 trillion Indian rupees in the south Asian country of India. This was a significant increase from the market value of over 1.5 trillion Indian rupees in 2017.Open
The global wheat market size was valued at USD 195.99 billion in 2023 and is anticipated to grow at a compound annual growth rate (CAGR) of 4.28% from 2024 to 2030. Wheat is a popular ingredient in many global cuisines and is a primary source of carbohydrates and essential nutrients. Open
Stage | Organic Plan | Inorganic Plan |
---|---|---|
Awareness | – Content Marketing (Blogs, Articles) | – Paid Advertising (Google Ads, Social Media Ads) |
– Social Media Engagement | – Influencer Marketing | |
– SEO Optimization | -PR Campaigns | |
Interest | – Email Newsletters | – Sponsored Content |
– Webinars and Online Workshops | – Partnerships with Online Platforms | |
– Social Media Contests | – Targeted Email Marketing | |
Consideration | – Case Studies and Testimonials | – Retargeting Ads |
– Product Demos | – Affiliate Marketing | |
– Engaging Website Content | – Promotions and Discounts | |
Conversion | – Free Trials or Samples | – Special Offers for First-Time Customers |
– Limited-Time Offers | – Referral Programs | |
– Customer Support via Chatbots and Live Chat | – Loyalty Programs | |
Loyalty | – Customer Feedback and Surveys | – Regular Promotions and Discounts for Existing Customers |
– Social Media Engagement | – Exclusive Membership Programs | |
– Loyalty Programs | – Partnership Discounts |
Criteria | Devdhar Multi Product Pvt.Ltd. | Annapurna Flour Mills | Shakti Bhog | Aashirvaad Atta |
---|---|---|---|---|
Quality Control | Stringent quality control at every stage, ISO 22000:2018 certified | Basic quality control measures | Inconsistent quality control | ISO 9001 certified |
Hygiene Standards | State-of-the-art facilities,hygienic processing | Standard hygiene practices | Moderate hygiene standards | Basic hygiene practices |
Transparency | Full traceability from farm to table | Limited transparency | Partial transparency | No transparency |
Product Nutritional Value | High nutritional retention,focus on health benefits | Average nutritional value | Variable nutritional value | Standard nutritional value |
Supply Chain Efficiency | Advanced logistics, real-time tracking | Standard supply chain practices | Inefficient supply chain | Limited supply chain management |
Customer Support | Dedicated customer support,customized solutions | Basic customer support | Limited customer support | Standard customer support |
Market Reach | Focus on urban and semiurban areas, growing online presence | Local market focus | Regional market focus | Limited market reach |
Selling our high-quality wheat products directly to consumers through our website and physical retail stores,ensuring better margins and direct customer engagement.
Partnering with wholesalers and distributors to reach a wider market, including local grocery stores and supermarkets, ensuring consistent and large-volume sales.
Establishing
Foundations
Launch the company
website and ecommerce platform.
Secure partnerships
with key distributors
and retailers.
Expanding Market
Reach
Enter new regional
markets within India.
Introduce subscription
services for regular
customers.
Strengthening
Brand Presence
Launch targeted
advertising campaigns
across digital and
traditional media.
Establish private labeling
partnerships with other
brands.
Innovation and
Sustainability
Implement advanced
supply chain
technologies for better
efficiency. Launch new
innovative and healthfocused products.
Leadership and
Growth
Establish Devdhar
Multi Product Pvt. Ltd.
as a market leader in
quality wheat
products.
DIRECTOR
DIRECTOR
DIRECTOR