Company Overview

Devdhar Multi Product Pvt. Ltd. is committed to delivering top-notch wheat, maida, sooji, chakki atta, and bran, ensuring quality and purity in every grain. With a vision to lead the agro-products industry, we prioritize sustainability and customer health. Our ISO 22000:2018 certification stands as a testament to our dedication to food safety and excellence, making us a trusted partner in your kitchen.
MISSION
To provide superior quality
agro-products that
promote health and wellbeing, ensuring
sustainability and
excellence in every grain
we deliver.
VISION
To become a leading name
in the agro-products
industry, renowned for our
commitment to quality,
sustainability, and
customer satisfaction.

Problems

Challenges in the food and beverage Export Industry

Inconsistent Quality

The market is flooded with suppliers who fail to maintain consistent quality standards,leading to consumer dissatisfaction and health concerns

Lack of Transparency
  1. There’s a significant gap in transparency regarding sourcing and production processes, making it difficult for consumers to trust product claims.
Limited Access to Hygienic Products
Many consumers struggle to find hygienically processed wheat and related products, resulting in compromised health and nutrition.
Inadequate Storage Facilities
  1. Poor storage conditions at many points in the supply chain lead to spoilage and reduced shelf life of products.
Supply Chain Inefficiencies
Inefficiencies in the supply chain lead to delays, increased costs, and wastage ,impacting both suppliers and consumers
Lack of Transparency
  1. There’s a significant gap in transparency regarding sourcing and production processes, making it difficult for consumers to trust product claims.

Solutions

Ensuring Consistent Quality: We implement stringent quality control measures at every stage of production, from sourcing to packaging,ensuring our products meet the highest standards consistently.
Providing Hygienic Products: Our state-of-the-art processing facilities adhere to ISO 22000:2018 standards, guaranteeing hygienic and safe products for our consumers.
Streamlining the Supply Chain: By optimizing our supply chain with advanced logistics and real-time tracking systems, we minimize delays,reduce costs, and ensure timely delivery of our products.
Enhancing Transparency: We provide full transparency about our sourcing and production processes, allowing consumers to trace the journey of their products from farm to table.

Product

Wheat

Our premium wheat is sourced from the best farms, meticulously cleaned, and sorted to ensure top quality. Ideal for a variety of culinary uses, our wheat is known for its purity and nutritional value.

Maida

Our finely milled Maida flour is perfect for baking and cooking, offering a smooth texture and excellent consistency. It is ideal for making bread, cakes, pastries, and other baked goods.

Sooji

Also known as semolina, our Sooji is coarsely ground wheat that is perfect for making a variety of dishes,including upma, halwa, and various traditional sweets. Our Sooji is known for its fine texture and rich taste.

Chakki Atta

Our traditional stone-ground whole wheat flour, Chakki Atta, retains all the essential nutrients and fiber, making it a healthier choice for consumers. It is perfect for making soft and nutritious rotis and chapatis.

Bran

Our wheat bran is a by-product of milling that is rich in dietary fiber and essential nutrients. It is ideal for use in health foods, cereals, and animal feed, promoting digestive health and well-being.

Why Choose Us?

Commitment to Transparency
We provide full transparency in our sourcing and production processes, allowing you to trust and verify the quality and origin of our products.
Customer-Centric Solutions
With customized packaging options,efficient supply chain management, and dedicated customer support, we prioritize your needs and satisfaction at every step.
Hygienic and Modern Processing Facilities
Our processing facilities are equipped with the latest technology, ensuring that our wheat, maida, sooji, chakki atta, and bran are produced in the most hygienic conditions.

Our advanced machinery and processes minimize human contact,thereby maintaining the purity and quality of our products

Unique Selling Proposition

"Quality You Can Trust, From Our Fields to Your Table."

"Enabling Traders: Exceptional Products for Global Markets"

* Superior Quality

At Devdhar, we prioritize quality above all else.Our stringent quality control measures are implemented at every stage of production,from sourcing raw materials to the final packaging.

* Hygienic Processing

Our commitment to hygiene is unwavering. We operate state-of-the-art processing facilities that adhere to ISO 22000:2018 standards, which certify our robust food safety management systems..

* Transparent Sourcing

We believe in complete transparency. Consumers today want to know where their food comes from, and we provide full traceability for all our products.

* Nutritional Excellence

Health and nutrition are at the core of our product development. Our wheat products retain essential nutrients and fiber, promoting better health and well-being

STP Analysis

Segmentation

– Demographic Segmentation: Age: 25-55 years. Income: Middle to high income. Family size: Medium to large households.

– Geographic Segmentation: Urban and semi-urban areas.Primary focus on regions with high demand for quality food products.

Targeting

– Urban households and individuals with a preference for highquality, nutritious food products.

– B2B clients such as restaurants, hotels, and food manufacturers seeking reliable suppliers of premium wheat-based products

Positioning

“Devdhar Multi Product Pvt. Ltd. offers premium,hygienically processed wheat products that prioritize quality, nutrition, and sustainability, ensuring a healthier and more trustworthy choice for consumers.”

Market Size

By 2020, the wheat market was forecasted to be worth around 1.7 trillion Indian rupees in the south Asian country of India. This was a significant increase from the market value of over 1.5 trillion Indian rupees in 2017.Open

The global wheat market size was valued at USD 195.99 billion in 2023 and is anticipated to grow at a compound annual growth rate (CAGR) of 4.28% from 2024 to 2030. Wheat is a popular ingredient in many global cuisines and is a primary source of carbohydrates and essential nutrients. Open

Market Strategy

Stage Organic Plan Inorganic Plan
Awareness – Content Marketing (Blogs, Articles) – Paid Advertising (Google Ads, Social Media Ads)
– Social Media Engagement – Influencer Marketing
– SEO Optimization -PR Campaigns
Interest – Email Newsletters – Sponsored Content
– Webinars and Online Workshops – Partnerships with Online Platforms
– Social Media Contests – Targeted Email Marketing
Consideration – Case Studies and Testimonials – Retargeting Ads
– Product Demos – Affiliate Marketing
– Engaging Website Content – Promotions and Discounts
Conversion – Free Trials or Samples – Special Offers for First-Time Customers
– Limited-Time Offers – Referral Programs
– Customer Support via Chatbots and Live Chat – Loyalty Programs
Loyalty – Customer Feedback and Surveys – Regular Promotions and Discounts for Existing Customers
– Social Media Engagement – Exclusive Membership Programs
– Loyalty Programs – Partnership Discounts

S.W.O.T.

Superior Quality
  • – Rigorous quality control ensures superior product standards.
  • – Full traceability from farm to table builds consumer trust.
  • – Dedicated support and customized solutions enhance customer satisfaction
Weaknesses
  • – Need for increased brand awareness and market presence
  • Significant investment in quality control and hygienic processing
  • – Potential disruptions in the supply chain can impact operations.
Opportunities
  • -Increasing demand for nutritious and hygienic food products
  • -More consumers in urban areas seeking quality food products.
  • – Leveraging online platforms to reach a wider audience
Threats
  • -Presence of numerous competitors offering similar products
  • Fluctuations in raw material prices can affect profitability
  • – Evolving food safety regulations could impact operations./li>

Competitive Analysis

Criteria Devdhar Multi Product Pvt.Ltd. Annapurna Flour Mills Shakti Bhog Aashirvaad Atta
Quality Control Stringent quality control at every stage, ISO 22000:2018 certified Basic quality control measures Inconsistent quality control ISO 9001 certified
Hygiene Standards State-of-the-art facilities,hygienic processing Standard hygiene practices Moderate hygiene standards Basic hygiene practices
Transparency Full traceability from farm to table Limited transparency Partial transparency No transparency
Product Nutritional Value High nutritional retention,focus on health benefits Average nutritional value Variable nutritional value Standard nutritional value
Supply Chain Efficiency Advanced logistics, real-time tracking Standard supply chain practices Inefficient supply chain Limited supply chain management
Customer Support Dedicated customer support,customized solutions Basic customer support Limited customer support Standard customer support
Market Reach Focus on urban and semiurban areas, growing online presence Local market focus Regional market focus Limited market reach

Our Revenue Model

Direct Sales to Consumers

Selling our high-quality wheat products directly to consumers through our website and physical retail stores,ensuring better margins and direct customer engagement.

Wholesale Distribution

Partnering with wholesalers and distributors to reach a wider market, including local grocery stores and supermarkets, ensuring consistent and large-volume sales.

Milestones

2024

Establishing Foundations
Launch the company website and ecommerce platform. Secure partnerships with key distributors and retailers.

2025

Expanding Market Reach
Enter new regional markets within India. Introduce subscription services for regular customers.

2026

Strengthening Brand Presence
Launch targeted advertising campaigns across digital and traditional media. Establish private labeling partnerships with other brands.

2027

Innovation and Sustainability
Implement advanced supply chain technologies for better efficiency. Launch new innovative and healthfocused products.

2028

Leadership and Growth
Establish Devdhar Multi Product Pvt. Ltd. as a market leader in quality wheat products.

Key People

NARANBHAI JEMALBHAI PARMAR

DIRECTOR

MAHIPALSINH NAVALSINH

DIRECTOR

SIDDHARTHSINH CHUDASAMA

DIRECTOR